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Akshaya Tritya is just around the corner, falling on 29th of April this year. If there was ever a time to shop for gold jewellery this is it. The belief is that buying gold on this day will bring lasting wealth and prosperity so let’s help you make some happy decisions. 

On a day like this, some of the best gold jewellery you can shop for would be styles that showcase deities. These could be bangles, pendants or even earrings. Gone are the days where traditional designs featuring gods and goddesses are chunky and ornate – with modern creative minds at play, these designs are now minimal and elegant making them the perfect fit for the occasion. Let’s take a closer look. 

A simple chain with a special pendant. That’s usually all it takes to add a dailywear gold chain to your ensemble. For a divine twist, pendants now come in interesting shapes with clever etchings or smartly placed stones to highlight your preferred deity. A Sophisticated Simple Gold Chain radiates a style that is subtle and tasteful, making it a favoured buy on a day like this.

Another great choice on a day like this would be auspicious gold choker necklaces. These designs are masterpieces. You can choose from a spectrum of detailing from simple gold choker necklace designs to the truly intricate ones. With wealth and prosperity being the focus of the day, these pieces, being a great investment, will fit right in. Usually adorned with precious stones, these chokers make a fashion statement. 

Who doesn’t love a fetching bangle. The sheer choice in this category can make your head spin – in a good way of course. Bangles are a great pick when it comes to buying gold jewellery because they also make for  great family heirlooms. If something for daily wear is what you’re looking for, a simple gold kada design with embedded stones or textured gold would be a great option. Alternatively, if you want something for occasional wear, more luxurious, ornate designs is the way to go. These look exceptionally divine in more ways than one.

The occasion of Akshaya Tritiya is also popular for gifting and one of the best gold jewellery pieces for gifting are earrings and simple gold nose pins. With their minimal, versatile designs it is hard to go wrong with either of them. From the use of stones, to a plethora of unique motifs you can always find a match no matter what the style statement is.

It is totally fine to not want to go loud in honour of a tradition, and if that’s where your head is at this year, indulge in a pair of Petal Drop Gold Stud Earrings designed for daily use

This list of best gold jewellery to buy  would be amiss if we didn’t call out to Mangalsutras. A symbol of marital blessings, the design of the traditional mangalsutra has seen many changes. The favoured style these days is the daily wear short mangalsutra. It is lightweight and subtle, making it comfortable to wear and versatile whether you choose to wear Indian or Western.

On a day dedicated to eternal prosperity, the gift of a new Floral Spark Diamond Mangalsutra will make for a thoughtful gift. 

Gold jewellery adorned with gemstones

Gold jewellery pieces with gemstones bring vibrant pops of colour. These sparkling accents elevate Akshaya Tritiya jewellery collections for daily rituals and festive moments alike. The Tanishq collection of gold jewellery online includes a variety of styles that also stay comfortable.

Buying gold jewellery is always a decision that requires thought. It is important to factor in aesthetics, budget and return on investment when you do take the plunge. With aesthetics, it is a gut feeling. You look at a selection of jewellery as well as gold coins, and the pieces that call out to you are the ones that suit your style and personality.

With budget, as is with all things, we need to be wise. It is easy to get carried away with the more ostentatious designs but if your pockets cannot justify the cost, there is no point taking on that burden. A smarter way to tackle this to keep in mind that gold (especially pure gold jewellery) is always a strong investment. Pick what suits your pockets today and you can always sell your piece and go back for an upgrade when the time is right.

In this blog post, we’ve just highlighted a few options for what we think is the best gold jewellery to buy this Akshaya Tritiya. For a much wider selection, head over to Tanishq to see some of the most innovative blends of tradition and modern designs across categories.

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Frequently Asked Questions

Tanishq uses a state-of-the-art Karatmeter machine to test for purity and provide authenticity certificates with every purchase. You can always ask for the detailed purity report matching the hallmark stamp to ensure your gold jewellery investment stays secure.

For many buyers, 22K gold strikes the perfect balance between high purity and everyday durability, making it ideal for various needs. This karat maintains rich colour while resisting scratches better than softer 24K pieces.

Minimalist deity motifs paired with gemstones are a popular sight in this year's collections, blending ancient symbolism with contemporary lightness.

Booking early can better guarantee that you get your preferred gold jewellery design and avoids festival rush crowds while locking to current gold jewelry online rates.