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Celebrate Durga Puja 2025 with Tanishq, where every piece of jewellery reflects the devotion, artistry, and cultural splendour of Bengal’s grandest festival. From sacred rituals to community gatherings, Tanishq celebrates how jewellery carries the essence of tradition while evolving for the modern woman.

Durga Puja 2025: Key Dates & Calendar

Durga Puja 2025 begins on September 29 with Mahalaya, when chants and rituals awaken Goddess Durga. The five main days each hold a distinct significance:

  • Shashthi (September 28): The day the Goddess is welcomed, marking the start of celebrations. Families dress in soft pastels and light jewellery to honour her arrival.
  • Saptami (September 29): The beginning of rituals, where the Goddess is invoked into the idol. Women often choose elegant gold chokers or lightweight earrings for early morning anjali.
  • Ashtami (September 30): The day of Sandhi Puja, representing Durga’s fierce energy. This is when bold pieces like layered gold necklaces and temple-inspired motifs are worn as symbols of strength.
  • Navami (October 1): A day of community prayers and cultural gatherings, when minimal gold studs or rose gold earrings pair beautifully with festive cotton sarees.
  • Dashami (October 2): Known for Sindoor Khela and bidding farewell to the Goddess. Married women wear striking red-white sarees with statement earrings and gold chokers that echo both grace and power.

Rituals & Their
Deeper Meaning

Durga Puja is as much about cultural expression as it is about devotion. Each ritual blends tradition, artistry, and feminine strength, and jewellery plays a central role in bringing these moments to life.

In Kolkata, women pair their iconic red-and-white sarees with shakha pola bangles, statement earrings, and chokers, while in Assam and Odisha, temple-inspired jewellery takes centre stage. In metro cities, younger women often choose lightweight studs or layered chains for effortless pandal-hopping.

Discover Festive Jewellery

Sandhi Puja

Held at the exact juncture of Ashtami and Navami, Sandhi Puja marks the moment Goddess Durga transformed into her fierce Chamunda form. The ritual is celebrated with 108 lamps, lotus offerings, and powerful symbolism. Jewellery for Sandhi Puja often includes temple motifs, chokers, and layered gold necklaces, representing strength and divinity.

Jewellery Picks:
Strength & Sacredness

  • Layered Gold Necklaces: Representing power and continuity, they reflect Durga’s warrior energy.
  • Temple Jewellery: Embellished with deity motifs, symbolising devotion and reverence.

Shop Sandhi Puja Jewellery

Sindoor Khela

On Dashami, Sindoor Khela celebrates womanhood, fertility, and the bittersweet farewell to the Goddess. Married women in Kolkata dress in traditional red-and-white sarees and adorn themselves with vibrant earrings and gold chokers that radiate confidence and grace. The boldness of these pieces mirrors Durga’s strength as she returns to her celestial home.

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Jewellery Picks:
Grace & Farewell

  • Statement Earrings: Highlight the face and reflect festive spirit during the joyous sindoor ritual.
  • Gold Chokers: Compact yet striking, symbolising grace and strength.

Explore Sindoor Khela Jewellery

Jewellery Traditions of Durga Puja

Across regions, jewellery choices during Puja reflect local culture and symbolism. In Kolkata, shakha pola bangles are worn with earrings and chokers as a mark of marital status and strength. Assam and Odisha see temple-inspired jewellery with intricate motifs of deities. In metros, lightweight gold studs, rose gold earrings, and delicate layered chains are favoured for comfort during pandal-hopping.

Each piece holds deeper meaning. Earrings symbolise beauty and strength, chokers represent protection and continuity, and temple jewellery embodies devotion. Together, they weave the story of Durga Puja through design.

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